“How can we honour the history of the Juniper Island Art Festival while giving the logo a fresh look?” That question guided the festival’s logo redesign, balancing it’s creative spirit with a professional, recognizable look. Alongside the new logo, I designed supporting social media posts and posters to promote the event, creating a cohesive brand presence across both digital and print. The result was a unified set of visuals that elevated the festival’s profile and captured its vibrant, artistic energy.